| China officially acceded to World Trade Organization short for WTO in 2001 December 11th after 14 years of hard negotiations. That means we must abide the WTO rules. The domestic trade enterprises could compete with those in developed countries fairly in worldwide trade area. Thus, trade competitive intelligence is adopted by import and export enterprise. Whether or not the function of trade competitive intelligence could address the trade enterprises'needs? Which method could be adopted in analyzing the function and value of trade competitive intelligence? Which measure could overcome problems encountered in the development of trade competitive intelligence? A series of problems leads us to research the function and value of trade competitive intelligence deeply.As a kind of information resources, trade competitive intelligence possesses product character. In view of this character, we analyze the function and value of trade competitive intelligence by the method of value engineering. Through a great deal of data analysis and pre data processing jobs from investigation papers, it provides an effective data resource for following research. In the function analysis, we adopt the binary relative comparison method to analyze each function in the quantity way. This analysis is based on the investigation about user satisfaction grading of each function. Then we compare with customers'satisfaction in order to sort the function. According to the analysis results, we provide a series of improved scheme to achieve the research purpose.By studying the value of trade competitive intelligence, we find out the factors holding back development of trade competitive intelligence, in particular the factor in timeliness of early warning. On the basis of analyzing the main problems that trade competitive intelligence has in our country, the article illustrates perfecting of trade competitive intelligence system, architecture of trade competitive intelligence platform and training professional talents. |
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