Study On Private Book Industry Publish After Reform And Open

The private bookstore faced increasingly fierce competition with speeding up the process of the publication and distribution system in China and the inducement of foreign capital. How to macroeconomic management and conduct rapid and healthy development of the private bookstore developed in the future is a deserving study.From 1980,our private bookstore have experienced 30 years of wind and rain,and then have becoming a force in the field of book publishing .With the the party and government policy on the evolution of the private bookstore ,the private bookstore have developed from the complementary to necessary, and it include beginning, development, adjustment and increase three stages .With the continuous advance of publication and distribution system, the private bookstore gradually expand distribution channels. Private bookstore has made impressive achievements, and accumulated a lot of experience. Private bookstores have brought a prosperous book market, met the needs of readers and promoted the building of spiritual civilization. From the numbers alone, its distribution network have increased gradually, and from the talents, it have fostered a group of high-quality practitioners, in the business management , it have established a modern management concept. In addition, private bookstores have made a great contribution to the community, it not only promoted the employment and increased the national income, but also promoted the state-owned distribution industry reform, and provide a reference and the model to the state-owned Xinhua Bookstore market reform .However, in the development of private bookstores also revealed some problems,such as the imperfect laws and regulations , the funding and quality of the practitioners and so on. It caused the private bookstores became small,with a low level of management and poor information, and all of that have restricted the further development of the publish. What's more, lack of awareness of integrity for the manager have seriously damaged the credibility of victims of the private bookstore.In the fierce competition environment of the market, the private bookstore pursue healthy development. From the subjective point of view, private bookstore must to strengthen their own credit system construction, improve the quality of personnel , industry to enhance the training of practitioners and regulating the modern enterprise management, gather distribution of resources to provide quality services, focused on creating brand impact. Seize opportunities, meet challenges and seek common development, and strive to rapidly bigger and stronger, so that private bookstores in the future will developed more standardized. From the external environment, the government management have to be a good policy guidance to do the work, to give private bookstores provide more relaxed, superior development.