| With the development of China's cultural innovation, China's cable TV industry will face more challenges due to fierce competition. These challenges come not only from the cable TV industry itself, but also from the outside industries; consequently, integration is necessary for China's cable TV industry. This paper discussed the integration of China's cable TV industry. The inevitability and specific ideas were studied by comparing the development of overseas'cable TV industry with domestic telecommunication industry.This paper cited some practical cases of both overseas and domestic in recent years, by which we tried to show the inevitability for cable TV industry to take integration. And an adaptive method was put forward in this paper which will be helpful for cable TV industry. |
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