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The Interaction Of Newspapers-internet In The Age Of Media Convergence

Posted on:2011-10-25Degree:MasterType:Thesis
Country:ChinaCandidate:Y JiangFull Text:PDF
GTID:2178360305461948Subject:Communication
Abstract/Summary:PDF Full Text Request
With the development of net technology and the change of communications, the environment of traditional newspapers has changed tremendously. On the demise of newspapers ever prevailed. As a consequence, interaction of newspapers and internet, convergence of newspapers and internet has become the only choice to survive.So, based on the thesis of digitalization of newspapers, under the background of media convergence, this article combine the new media environment, has a positive research and theory discussion, analyze the meanings and stage of development, summarize the models of newspapers-internet convergence, and find the problems. Further, to discuss the development of newspapers-internet convergence, or, some questions must be solved in the process of newspapers advance. Maybe, it is the only and practical way to exercise.As to newspapers-internet convergence, or digitalization of newspapers, there are large amount of positive and theory research. The difference between this article and those is that this article breakthrough the binary thinking, that is,either completely abandon the ideas of traditional newspapers, or thoroughly embrace online media, or practice the traditional models, with the surface of network.This article puts forward to the proper meaning of the title, whether traditional newspapers or prevailing network, they are only transition, individual requirements and specialization receive every medial terminal. In future, the media will also be a form of strange things, and this is precisely the openness and diversification of the network paid to the nature of the media features.
Keywords/Search Tags:Newspapers-internet interaction, Newspapers-internet convergence, Digitalization, Integration, Contents
PDF Full Text Request
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