A Study On The Strategy Of Chinese News Reports For Abroad

The thesis firstly points out the background and significance of the study by analyzing the clues of Chinese news reports for abroad in the year of 2008 and is based on the typical case of "Wenchuan Earthquake" reported by Xinhua News Agency. The author makes a further step upon the traditional theoretical framework proposed by ShenSuru by proposing the viewing angles of "politics as always", "viewpoints come before facts" and "the necessity of Chinglish" in the literature review where the author tries to combine four parts in theories and actual practice together which include cultural imperialism in the critical approach, the theory of "others" in the study of anthropology, the observation on Xinhua's news operation and the experience of teaching Chinese as a second language. The theory of "distinctions between for abroad and for within" makes a start on the argumentation of "balance inbetweens" and is brought into a theme of "counterbalance".The analysis on the history aims at proposing a traditional clue of "confrontation" in Chinese news reports for abroad and points out the practical significance and necessity of the guideline of "positive reporting's priority".The mainbody of the thesis is the case study on "Sichuan earthquake" reported by Xinhua News Agency. The author piles up a large quantity of observational and interviewing notes and notes made by the journalists with Xinhua from the front line of the disaster and concludes three types of strategies, named as "rapidness and quantity", "sense and sensibility" and "negative news reports".The conclusion of the whole thesis is to propose three viewpoints. The first is that occidental news media cannot change their stereotypes towards China by experiencing a certain case. The second is the studies on the public opinion by foreign news media can help to improve the pertinency and efficiency of news reports for abroad. The third is to make a contribution to the conception of "balance", including the balance of the reporting tone, the balance between positive and negative and balance between for within and for abroad.