National Newspaper Media Reports About Food Safety Research

Food security issues are widespread concern in recent years,from Jinhua ham KFC Sudan case to case,from the turbot fish eggs hongxin case to case,a large number of food safety case to stimulate the public's nerves o And in September 2008 the "Sanlu milk powder problem" another case of food safety problem will be placed before the public.Mass media reports on food safety impact on public awareness,in previous reports,many questions have emerged,creating false news(Canton water watermelon),exaggerated the seriousness of the problem(in the food safety reports often appears the word carcinogenic).How the media reported it at this incident?Based on the theoretical framework of constructivism,using content analysis and literature analysis of the"People's Daily," "Hebei Daily," "Lanzhou Morning News", "Oriental Morning Post",do an analysis and research between the "Sanlu milk powder problem" reports in September 2008 to 2008 November.The study found that newspaper media coverage of food safety has been reported that the framework changes than ever before.Increasing in the number of reportes and that increase in the framework of continuous improvement.Newspaper construct the framework slightly different,but there was no significant difference,between the framework of different newspapers to show a great homogeneity.Incident investigation,children with treatment,quality testing arc the main framework of the Newspaper.Article suggested that future reports of additional cases reported framework, many children and their families concerned about their livelihood status,rather than put them on the macro background,the only reported cmbellishment.At the same time it should upgrade the professional ethics of the journalist in a major case of food safety,both not to speak casually,but not to silence,the truth should be timely to inform the public,the media should play a supervisory role.