| Along with the constant development and popularity of the Internet, sports and the Internet are gradually integrated. Following the press, radio, television and other traditional media, computer-media plays a more and more important role in the sports news promulgation and gains more and more attention. Nowdays, with the technology of exchange and multimedia, recreation has been one of the important characteristics of news reports on gym computer-media ,which is more and more interest and various .The recreational news reports on gym computer—media is important spreading content of up-to-date media, also is the one of the most interested news by receivers.In order to search the primary reason , discuss the basal exhibition and analyse the essence and the objection of the recreational news reports on gym computer—media ,the paper analyses the development of news reports on gym computer—media ,uses the textual analysis and content analysis on SINA SPORTS,SOHU SPORTS. The paper understands sufficiently the advantages and realizes the existing problems of the recreational news reports on gym computer—media. The paper suggests that the aim of recreation is to enjoy the body and mind of receivers, thereby further promotes the prosperity and development of China's sports undertaking.The paper will analyze the recreational news reports on gym computer—media from four aspects: The first part makes longitudinal analysis of the development of sports news on gym computer—media , summarizes the advantages and forecasts the trend of news reports on gym computer—media; The second part summarizes the basal exhibition from content and modality;The third part explains the reason of recreationfrom culture, medium, market and receivers; The fourth part analyses the essence of recreational sports news , summarizes the existing problems of the present situation and tries my best to bring advice for news reports on gym computer—media. |
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