Study On Design Strategy For Mobile Phone Based On Lifestyle Research

Along with comprehensive advance of consumption culture in our social life, the symbol meaning of product is no longer only the decorating and supplementing of their function values, and has already become the important factor of seizing market share. The meaning and function of design come out prominently naturally. Then, how to orient the accurate design? The technological homogeneity background of products must hasten the birth of one kind of attitudes of the market of many plates, so it become basic of product design to get the goal ethnicity demand just to choose. This text exactly follows such thinking, and tries to explore the design orientations of mobile phones for white collar women of our ethnicity of following fashion.The 21st century will be one of "her centuries"; and women will become the subject consumer. Chase fashion, can't brag about light consumption fresh combatants that look self-one white collar woman one even more.This subject proceeds from macroscopic environment of women's mobile phone, on one hand through depth interview, observe , determine the nature research approach and questionnaire investigation quantitative combination of research approach probe into white collar's life style directly, in order to define their objective demand for mobile phone; Go on, make investigations to some existing female mobile phones on the other hand, in order to pursue the external factors that influence women mobile phone and mobile phone design characteristic. And analyze through the investigation, this text must publish the exploratory research conclusion finally: mobile phone for white collar women that follow fashion should be the vanguard, can raised reveal the user individuality; have the connotation, also melt into the environment; be kindly and have the body temperature, also be the joyful mood.