Since the nineties of the twentieth century, internet has becoming a new sight in the field of the Mass Media Communication. Web news indicates the new media will takes both opportunities and challenges to the traditional media.The paper focus on the three business web portal sites: sina.com.cn, sohu.com and 163.com, through studying the characters of these web news, analyses"the investigative questionnaire about the users of these new media", researches these particular characteristics and the reasons that they are popular between the net users. In the end, the article concludes these web sites'stratagems and direction for development in the future. |