The Challenge And Countermeasure Of Entering WTO For Domestic Newspaper Publishing Industry

In 200l, China entered WTO. It cIearIy regulated in Compilation ofthe Legal instruments on China's Accession to the World Trade Organizationthat China should unlock newspaPer publishers is undoubtedly a severechallenge to our present newspaPer publishing business. The way of ournewsPaPer publishing has undergone a process of sPiral dcvelOPment rangingfrom publishing by the Press to publishing by the Post Office. At present,the refOrm of our newspaPer publishing has made great achievementswhich can be rePresented not only by the raPid increase of newspaPerpublish volume but also by the trcnd of diversified publishing mode.At the other hand, our newspaPer publishing is still immature in some areassuch as the small and scattered proPerly realize the influence by Chinaentry of WTO to our newspaPer pubIishing publishing reform and developstowards industrialization and scalization, so that it can strengthen itschallenging ability...