Reserch On International Competitiveness Of Chinese Main Flower Pruducts

Flower industry is a sunrise industry in the twenty-first Century. The import and export tradeof world flower products is growing rapidly since2002. China is the production and consumptioncountry flowers product, but it is not the foreign trade power of flower products. Therefore, inorder to promote the international trade level of Chinese flower products under the background ofeconomic globalization, it is necessary to study deeply the international competitiveness ofChinese flower products.This paper Constructs the analysis model of international competitiveness to China’s majorflower products. According to the data availability, the paper researches on the import and exportproduct structure and its changing trend, evolution of the export market structure, level of theintra-industry trade to Chinese flower products. And it uses the CMS model to analyze the causesof export fluctuation to Chinese major flower products. Using a set of evaluation indexes todominant international competitiveness, this study evaluates the performance and quality of theinternational competitiveness to Chinese flower products and carries on the internationalcomparison. And it uses the improved cobweb model to evaluate comprehensively theinternational competitiveness and compares internationally the results. Then the paper uses theimproved three-story model to analysis the11affecting factors of the internationalcompetitiveness to Chinese main flower products, the co-integration method to analysisempirically how the domestic demand and logistics service Impact on the internationalcompetitiveness of Chinese main flower products respectively. And it uses the grey correlationmethod to study empirically the importance of the various factors affecting the internationalcompetitiveness of Chinese main flower products.The empirical study shows that the import and export trade volume of Chinese main flowerproducts grows rapidly; the MCR5values of Chinese main flower products are more than50%;the export market structure of seed-balls, fresh-cutting flowers and fresh-cutting branches/leavestends to deteriorate; the inter-industry trade of main flower products is outstanding; the structureeffect, competition effect and structure effect promote the export trade growth of main flowerproducts jointly; the performance and quality of the dominant international competitiveness ofmain flower products are different; Compared with other countries, Chinese fresh-cutting flowers,fresh-cutting branches/leaves and industry and other uses′flower products have a certaincompetitiveness in the international markets, and the fresh-cutting flowers are the mostcompetitive; Chinese main flower products have a great international competition potential; theimport and export value of main flower products, added-value of logistics industry, GDP, the flower products′output value, fixed-asset investment, technicians and planting area are the mainfactors affecting the international competitiveness of Chinese main flower products. Chineseflower products face the following problems and challenges in the international markets, such asthe high export market concentration rate, basing on Intra-industry trade, weak exportperformance and low quality competitiveness of the main flower products, hysteretic flowerlogistics development, low production, insufficient Capital investment, low technical level, andmany trade barriers so on. Aiming at these problems, the paper puts forward countermeasures andsuggestions to improve the international competitiveness of Chinese main flower products thatshow as follows: exploring the international market actively, accelerating the development ofhorizontal industrial trade to Chinese flower products, expanding the exports of the main flowerproducts, improving the quality level of the main flower exports, upgrading the export quantityexpansion and export quality synchronously, developing the modern flower logistics vigorously,improving the flower production continuously, increasing the flower industry capital investment,cultivating the advanced production factors to improve the technical level of flower production,and responding to the international trade barriers of the flower products actively.