With the rapid growth of the world economy,the problem of environmental deterioration is constantly highlighted.In the process of prosperity and development of the logistics industry,although it provides certain economic benefits to the society,it also produces a large number of pollutant emissions and energy consumption,which is a problem that cannot be ignored.At present,the enthusiasm of China’s logistics enterprises for reverse logistics packaging recycling is not high,therefore,improving the willingness of enterprises to participate in reverse logistics packaging recycling has become an important issue that needs to be solved in China.Based on relevant theories and research status,this paper builds game models between local governments and recycling enterprises,logistics enterprises and consumers respectively.Matlab software is used to conduct simulation,draw line graphs for comparison,and analyze the changes of influencing factors on the decision-making changes of game players.The results show that: First,the cost and benefits of local government and logistics recycling enterprises participating in reverse logistics packaging recycling can affect the time when the game model reaches the equilibrium point;Secondly,through the analysis of the game model between logistics enterprises and consumers,we can see that the factors affecting consumers’ participation in reverse logistics packaging recycling can be divided into subjective factors and objective factors.Finally,in the evolutionary game model,the evolutionarily stable strategy of an agent is not only affected by its own interests,but also affected by the different strategies of other agents.The change of the value of a single factor will affect the evolution time of a single agent,and the change of multiple factors will also change the evolution time of the whole model.Based on the above conclusions,this paper puts forward ten countermeasures and suggestions from the government,enterprises,consumers and other participants to implement clear target positioning.Relevant countermeasures and recommendations are indispensable for the sustainable development of society,the establishment of competitive advantages in the development process,and the improvement of the quality of life of consumers and other participants. |