An Empirical Study On Village-enterprise Cooperation In Zhejiang Province Under The Background Of Common Prosperity

With As early as in the 1950 s,the goal of common prosperity was put forward to solve the problem of "polarization between the rich and the poor",and has always been closely linked with the socialist process.The release of "Opinions of the CPC Central Committee and The State Council on Supporting the High-quality Development and Construction of Zhejiang Demonstration Area of Common Prosperity" entrusts Zhejiang with important demonstration reform tasks.At present,in order to focus on the new goal of "common prosperity demonstration area" construction,village management has become an important new stage development form of Zhejiang countryside.With the deepening of the goal of common prosperity,relying on legal protection and policy care,many successful typical cases of village-enterprise cooperation involving industrial and commercial capital in village operation have emerged,providing practical basis and reference significance for promoting farmers’ diversified income increase and realizing common prosperity.Taoyuan Village,Tongxiang City,Jiaxing City,Zhejiang Province,is an ordinary village with a typical cultural atmosphere and population environment.However,Taoyuan Village does not have the capital base and talent base needed for the development of modern rural industry,so Taoyuan Village is in a state of lagging development for a long time.It was not until a state-owned enterprise moved into Taoyuan Village that Taoyuan village ushered in the spring of development.For a long time,Taoyuan Village has been transformed by the local government as a tourism project,which has initially realized the modernization development goal of Taoyuan Village’s infrastructure and transportation conditions.After the renovation of Taoyuan Village basically finished,the local government brought in enterprises through the form of attracting investment.Combined with the existing industries in Taoyuan Village to further promote the development of tourism,enterprises and Taoyuan village have gradually established a relatively stable cooperation mode of "village enterprise joint construction".Aound the operation mode of "plum + culture + tourism",a development framework of village-enterprise cooperation has been initially formed.After the continuous investment of capital and human resources,the formerly quiet Taoyuan Village began to glow with new vitality and vitality.However,as the cooperative relationship and mode between Taoyuan Village and enterprises is still in the initial stage,both sides are still faced with many challenges and obstacles in the process of deepening cooperation,such as the weak foundation of village-enterprise cooperation,declining advantages of cooperation development,limited cooperation depth and other problems.The reasons for the above problems mainly include the poor employment environment,the government’s insufficient attention to the needs of cooperation,the enterprises’ pursuit of profit ignoring the rural characteristics,the lack of mutual recognition between village and enterprise and other factors.In order to further promote the deepening of cooperative relations between villages and enterprises,promote the income increase of villagers in Taoyuan village and promote common prosperity,it is necessary to clarify the roles and roles that the government,villages and enterprises can play in the process of village-enterprise cooperation,adhere to the dominant position of the government,respect the main position of villages,pay attention to the development needs of enterprises,and escort the cooperation between villages and enterprises in Taoyuan village.