| With the rapid development of China’s social market economy,transportation has become increasingly important in people’s daily lives.The efficiency of a city’s transportation system can reflect its modernization level and comprehensive development strength.However,although traditional road transportation methods have made great contributions to China’s economic and social construction,they have also caused severe environment and significant energy consumption,leading to increasingly serious urban traffic congestion.Urban rail transit is an advanced and large-capacity urban public transportation tool,which has the advantages of large passenger capacity,high safety factor,high punctuality,speed,low air pollution,and good comfort.It can effectively meet the requirements for safety and environmental protection in the development of modern cities,and has significant advantages compared to traditional road public transportation.The construction of urban rail transit can not only effectively save precious land,but also greatly improve the planning and layout of cities.Therefore,large and medium-sized cities around the world regard it as the preferred solution to alleviate congestion and promote sustainable development.As a state-owned enterprise,H Rail Transit Company has a wide range of industry coverage in application fields such as construction,business planning,property development,asset management business,and has excellent platform resource advantages.However,as it is the main tool of urban public transportation,it cannot implement market-oriented operation,and is also limited in management,funding,technological innovation,and other aspects.H Rail Transit Company is facing a major challenge: how to formulate and implement development strategies to meet current and future needs.This paper analyzes the internal and external environment of H Rail Transit Company,discusses its advantages and disadvantages,and evaluates the opportunities and operational risks it faces based on the relevant theories of enterprise strategy.According to the resources and capabilities of H Rail Transit Company,formulate scientific and reasonable economic development and international development strategies,including: keeping pace with the times,diversified marketing,and rapid expansion.In addition,effective implementation processes and effective assurance measures are also required.Adopt scientific management and effective guidance,based on funds,liabilities,and information resources,to build and improve the corporate governance structure,enterprise internal control capabilities,industry regulatory incentive mechanisms,capital work mechanisms,human capital management institutions,enterprise development strategies,and information platforms,as well as various other measures,to fully leverage the resource advantages of various main businesses of H Rail Transit Company,and achieve complementarity and synergy,Finally,the goal of becoming a national first-class urban subway industry operator will be achieved. |
