In 2021,China’s export trade scale will reach 6 trillion US dollars,ranking first in the world,but there is still a certain gap in product quality compared with developed countries.Although China is currently the world’s largest manufacturing processing plant,it has paid a high environmental price for this.In the value sharing of the entire industrial chain,the profits obtained by Chinese enterprises are extremely low.In recent years,with the disappearance of China’s demographic dividend,labor costs have risen,and international energy prices have also climbed all the way.Eventually,the cost of products has risen year by year,and the profit margins of products have been further compressed.At the same time,with the improvement of global economic conditions,consumers have put forward higher requirements for product quality.Therefore,the drastic changes in the domestic and foreign environment force Chinese enterprises to improve the quality of export products.In December 2021,the State Council issued the "14th Five-Year Digital Economy Development Plan",which proposed to fully implement the new development concept,build a new development pattern,promote the high-quality development of products,coordinate the domestic and international markets,and promote the development of a trade powerhouse.Data is the key element,with the deep integration of digital technology and the real economy as the main line,strengthen the construction of digital infrastructure,improve the digital economy governance system,coordinate the promotion of digital industrialization and industrial digitization,add energy to the transformation and upgrading of traditional industries,and cultivate new industries and new industries.Business formats and new models will continue to strengthen,optimize and expand my country’s digital economy,providing strong support for the construction of a digital China.How to use the digital economy to promote the quality upgrade of China’s export products and make China a trading power is a key issue that needs to be solved urgently.The impact of the digital economy on the quality of China’s export products is the focus of this paper.This paper analyzes the impact of the digital economy on the quality of China’s export products through literature review analysis and empirical analysis.The research of this paper consists of six chapters: The first chapter is the introduction.This chapter expounds the research background,significance of topic selection,research ideas,research content,research methods and possible innovations.The second chapter is a research overview on the digital economy and the quality of export products.The review is divided into three parts: a review of issues related to the digital economy;a review of the research on the quality of export products;a review of the research on the impact of the digital economy on the quality of export products.The third chapter is the mechanism of the digital economy affecting the quality of export products.The application of digital technology indirectly promotes the technological complexity of provincial exports through the two paths of improving human capital and promoting technological innovation,which affects the quality of export products.The fourth chapter analyzes the development status of China’s digital economy and the status quo of export product quality.The fifth chapter is an empirical study on the impact of China’s digital economy development on the quality of export products.This paper selects China’s provincial panel data from 2011 to 2018 as a sample,sets the technical complexity of exports as the explained variable,uses the technical complexity of export products to represent the quality of export products,and the level of digital economy development as the core explanatory variable.GDP,basic logistics facilities,foreign direct investment,and financial development level are used as control variables to establish a fixed-effect model,and human capital and technological innovation are used as mediating variables to establish a mediating effect model for testing and analysis.From the empirical results,the development of digital economy has a significant positive effect on the technical complexity of provincial export products,that is,the development of digital economy is conducive to improving the technical complexity of exports,improving the structure of export trade,and improving the quality of export products.The sixth chapter puts forward policy recommendations based on the empirical results: strengthen the construction of digital infrastructure and promote industrial digitization;the government issues corresponding policies to support the development of the digital economy;build an online education platform to promote the accumulation of human capital;carry out regional cooperation and exchanges to achieve regional balanced development. |