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Planning And Design Instructions For The Youth Edition Of The Dream Of Red Mansions Calendar

Posted on:2024-08-22Degree:MasterType:Thesis
Country:ChinaCandidate:Z TangFull Text:PDF
GTID:2568307178977349Subject:Publishing
Abstract/Summary:PDF Full Text Request
The Youth Edition of "The Dream of Red Mansions" is based on the classic literature of "The Dream of Red Mansions".Through the study of its main contents and the knowledge of key characters,it extends to the knowledge of the relevant traditional culture.From the perspective of general learning,help teenagers learn multiple-volumed literature and excellent traditional Chinese culture,help them cultivate cultural self-confidence and aesthetic ability,cultivate temperament and enhance national pride.This book is targeted at young people,and has chosen the publication form of calendar book with the characteristics of fragmentation knowledge dissemination.The time arrangement of the calendar book is innovative,starting with the beginning of spring.The book is divided into four volumes according to the four seasons.The content is related to the classroom teaching of teenagers and relevant test questions.The supporting peripheral products are in the form of blind box bookmarks,which is currently a popular form of consumption for teenagers.The cover design permeates elements of traditional Chinese culture.Show the charm of traditional Chinese culture in an all-round way.I hope this book can become a publication with knowledge,interest,innovation and culture.This is the book planning and design description of the Youth Edition of The Dream of Red Mansions Calendar.It includes three parts: topic planning,editing notes and professional learning and perception.The topic planning mainly introduces the background,market analysis,target readers,difficulties and feasibility,topic selection framework and marketing plan of this book.The second part,from the editor’s point of view,elaborates the original intention of the topic selection,the introduction of innovation points,the content design and reasons in the book production process,and the problems and considerations in the production process.The final professional learning and perception,starting from the calendar book,is to think about the media scene and media memory created by the calendar book,and the role of cultural and creative publishing such as the calendar book in the integrated development of publishing.The third part is professional learning and perception,starting from the calendar book,thinking about the media scene and media memory created by the calendar book,and the role of cultural and creative publishing such as the calendar book in the integration and development of publishing.Finally,it summarizes the professional thinking triggered by the publishing and design process of this book: the creative development of high-quality content resources and the impact of calendar book publishing on the dissemination of traditional cultural knowledge in the future integrated publishing environment.
Keywords/Search Tags:calendar book, Dream of Red Mansions, youth, traditional culture, cultural and creative publishing
PDF Full Text Request
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