| Internet public events are occasions where large numbers of Internet users mobilize heavily around certain objectives and event concerns,establishing a strong online public opinion and having an influence on both the virtual and actual worlds.Domestic Internet public events have become more prevalent in recent years and have caught the attention of academic institutions and government agencies.Internet users can get a stronger grasp of their rights and duties as well as societal moral rules through participation in online public events,enabling them to make wise decisions.Along with supporting policy execution,these events serve as references for modifications to China’s administrative,legal,and other relevant laws and regulations.Some academics contend that the entire process of online public events is accompanied with emotional mobilization.However,due to the countless online public events,the vast amount of Internet users,and the shifting demographics of Internet users,the emotional mechanisms created for various events each have their own distinct characteristics.On the basis of this,a thorough and in-depth study of emotion mobilization in online public events is required.This paper employs the theory of emotional mobilization to examine the communication features of online public events as embodied in the Chained Woman incident in Feng County,as well as the emotional mobilization of Internet users in the Chained Woman incident,based on a case study and textual analysis.The background of the investigation,the research findings,and the research results are all introduced in the first chapter of this essay.the second chapter explores why the Chained Woman incident triggered public opinion.The third part of the essay compares the public opinion scene of the Chained Woman incident and the emotional changes at different stages.The fourth chapter of this essay discusses the emotional changes of the Chained Woman incident.Chapter 4 examines the characteristics of the Chained Woman incident as an online public event,and Chapter 5 examines the Chained Woman incident’s emotional mobilization tactic.The Chained Woman incident in Feng County has generated a tremendous amount of public opinion because it involves a number of issues,including the kidnapping and trafficking of women,population reproduction policy,and the protection of the rights and interests of the mentally disabled group.As a result,this study finds that the majority of netizens’ comments have been critical of the incident.Netizens’ reactions to the Chained Woman incident in Feng County were primarily negative during the incident’s initial stages,but as time went on,the percentage of positive comments grew.As a result of the Chained Woman incident’s status as a public event on the Internet,it eventually took on symbolic significance for the trafficking in women incident and had an effect in real life.Online spectating,sorrow strategy,anger strategy,teasing strategy,and collective identity strategy were among the emotional mobilization techniques used by netizen in the Chained Woman event. |
