| The uncertainty created by the COVID-19 pandemic has fuelled a thirst for information,and the "infodemic",a parallel to this major public health emergency,has also stoked fears of widespread misinformation.In the context of the information epidemic,social media magnifies panic,makes false information spread at an unprecedented speed,creates a highly uncertain information environment,and causes people’s irrational emotions and social governance problems.A survey shows that up to87% of netizens believe that there is false information on Internet platforms."Hanging irons can kill the novel coronavirus on clothes","China is listed as an" infected country","bathing in hot water at 56℃ can fight the virus" and other false information flooded various social media platforms.Individuals or groups used various social media platforms to publish false information about the epidemic.The mobilization strategy of creating identity,creating sadness and weakness,resorting to fear appeals,using symbolic rhetoric and rendering situational mobilization,conveys values and views containing irrational emotions,disrupts the normal order of information transmission in epidemic response,interferes with the public’s perception of the epidemic,and mobilizes people’s emotions such as sadness,anger and fear.It even triggered irrational offline actions such as people grabbing supermarket supplies.False information in the"information epidemic" environment poses great threats and challenges to people’s physical and mental health,the government’s epidemic prevention and control,and the anti-epidemic cooperation between different countries.It also undermines the achievements made by the government and medical workers in fighting the epidemic for a long time.Therefore,from the perspective of science and practice,we can understand the disinformation in the epidemic environment and understand the surface basic characteristics and deep mobilization mechanism of disinformation related to the epidemic,which can not only improve the scientific research on disinformation,but also help the prevention and control of the epidemic.At the same time,in the context of the participation of artificial intelligence technology in information production,the rapid growth of the number of Internet users,and the importance of the Party and the government to Internet information governance and cyberspace security,the author believes that it is very necessary to study the characteristics of the impact of fake information related to the epidemic,mobilization mechanism and governance strategies,and to "clean the Internet".Therefore,this study first analyzes the external textual characteristics of the disinformation related to the epidemic,that is,through analyzing the basic characteristics of the collected disinformation samples,including the types of events,the motivation of disinformation dissemination,the subject of disinformation dissemination,etc.On the basis of understanding and mastering the disinformation related to the epidemic,it emphasizes the necessity of controlling the disinformation related to the epidemic.It laid the research foundation for the control of disinformation related to the epidemic.Secondly,it discusses the emotional mobilization process of false information from the perspectives of issue mobilization,emotional mobilization,identity mobilization and online and offline connection,and sorts out its communication effect and the trajectory of virtual and real transformation.Finally,this thesis puts forward the concrete path to control false information from four aspects: macro policy,information content,subject of transmission and transmission process.In a word,there is a significant correlation between the mobilization of false information under the background of information epidemic and the emotions and behavioral results of netizens,that is,the mobilization of false information on the Internet affects the development and results of events,leading to negative public opinion and offline irrational activities.Secondly,the emotions induced by the online mobilization of false information under the background of the information epidemic are also different.Among them,most of the emotions are fear,sadness,doubt and irony.The emotionless posts also account for a certain proportion,indicating that the public does not accept the mobilization of false information completely passively,but retains a certain ability of rational thinking.In the post-epidemic era,the prevention,control and treatment of disinformation related to the epidemic are not only necessary for the control of the COVID-19 epidemic,but also necessary for the promotion of cyberspace governance and the shaping of a sound online ecological environment.Strengthening the research on the mobilization mechanism and control of false information under the background of "information epidemic" is not only conducive to guaranteeing the safety of people’s lives,but also conducive to promoting social harmony and stability and maintaining the network atmosphere of clean atmosphere and positive atmosphere.Therefore,the phenomenon of network mobilization of false information under the background of information epidemic deserves the attention of academia and industry. |