Application Of Information Technology In Rural Interpersonal Communication And Impact Studies

With the development of Internet,Chinese netizen scale is expanding continuously,and the importance of information technology in people’s social life and communication is increasingly apparent.Therefore,under the background of digitization,it is of great research value to explore the influence of information technology on rural interpersonal communication.This thesis uses comparative research method,case interview method and investigation analysis method to explore and analyze the influence of information technology on rural interpersonal communication from the perspective of the use of information technology.The reasons for the negative effects are analyzed,and the solutions are put forward.Based on the theoretical basis of domestic and foreign literature research,this thesis explores the changes of rural interpersonal communication mode from four aspects: communication object,communication mode,communication scope and communication concept.Secondly,through the investigation and research,it is found that the use of information technology has a positive impact on rural interpersonal communication: maintaining the real interpersonal relationship,widening the circle of friends,and satisfying the emotional needs of farmers.However,the improper use of information technology will also bring negative effects to people: the threat of information and property security;Excessive addiction to virtual communities,and reality derailed;Indifferent to human feelings,tend to individualism.Thirdly,the thesis analyzes the reasons for the negative impact of information technology on rural interpersonal communication,and finds that the main reasons are the weak supervision of relevant departments,the lack of network technology knowledge and the correct guidance of talents,and the low information literacy of farmers.Finally,based on the reasons of these problems,this thesis puts forward the following countermeasures: first,strengthen the legislative supervision,build a harmonious network environment;Second,cultivate a team of professional and technical personnel,strengthen the information literacy education of farmers;The third is to carry out both online and offline communication activities to meet the spiritual needs of farmers.This thesis hopes that by studying the application and influence of information technology in rural interpersonal communication,people can avoid the risk factors that may be brought by information technology,and guide people to make reasonable use of information technology to promote interpersonal communication,give full play to the positive role of convenience provided by information technology,and build a harmonious network environment.