| Culture is the root of a country’s survival and the driving force of a nation’s ceaseless development.Our support and confidence in culture is the foundation of cultural identity and the foundation.As an important resource of socialist culture with Chinese characteristics,red culture carries thrilling battle stories and shocking eventful years.The heart-shaking deeds constitute the plot of cultural identity,and the red spirit is the blood of cultural identity.To enhance college students’ recognition of red culture is to ensure their rational cognition and emotional dependence on red culture,and then externalize it into corresponding political behavior.Therefore,by analyzing the status quo of college students’ identification with red culture,on the one hand,we encourage college students to have a dialogue with history and respond to the reality,in order to enhance their emotional attachment to red culture,so as to accurately find their own position in the coordinate of life.Optimization of red gene on the other hand,give full play to its underlying spirit,inspire students internal centripetal force of the red cultural identity,to learn the power of wisdom and morality of nutrition,cultivating college students become a have ambition,have a new era character,confident and efforts in the struggle in the new journey become can be helpful,can bear great asset.This paper is mainly divided into five parts,each part is arranged as follows:The first chapter is the introduction.As the opening part of the paper,the purpose and significance of the research are introduced in detail.According to the research trends and current research results at home and abroad,the existing research and shortcomings are reviewed in combination with the main research directions of this paper.Chapter two is an overview of relevant theories.This chapter first analyzes the essence of cultural identity theory from the meaning,three levels and functions of cultural identity.Secondly,it explains the development course,expression form and spiritual essence of red culture from multiple dimensions,aiming to explore the deep value of red culture,which provides certain theoretical support for the subsequent research.Chapter three analyzes the realistic basis and necessity of college students’ recognition of red culture.This chapter through firmly grasp the pulse of times development,combined with the new situation of college students,in the face of new challenges,based on their growing economic environment and the reality of cultural security,ideology,based on the maintenance of colleges and universities ideological security,enhance students cultural self-confidence,boosting the development of red cultural era,to analyze the current strengthen college students the necessity of red cultural identity,Explore the educational value of red culture.Chapter four analyzes the status quo and problems of college students’ identification with red culture.By means of questionnaire survey,the achievements and existing problems of current college students’ cognitive identity,emotional identity and behavioral identity of red culture are sorted out,and the key factors affecting contemporary college students’ red culture identity are analyzed from different perspectives,so as to provide practical basis for improving the effect of college students’ red culture identity.It also provides necessary data support and analytical thinking for the path study in the following paper.Chapter five explores the feasibility of improving college students’ red cultural identity in the new era.This chapter mainly combines the current situation and cognitive rules of college students’ red cultural identity,and clarifies the future direction of college students’ red cultural identity from the aspects of improving their cognitive clarity,enhancing their sense of value and awakening their thirst for knowledge.With the help of relevant festivals,role models,red stories,etc.,to ensure the far-reaching and lasting recognition of red culture among college students;The integration of various texts,images and ritual carriers to pull the linkage effect of college students’ red cultural identity;Based on the realistic needs of students,strengthen their subject consciousness and follow the actual life of college students,etc,aiming at realizing the transformation of college students’ red cultural identity to cultural consciousness. |