Research On Risk Management Of Producer Financial Services In Agricultural Machinery Equipment Manufacturing Enterprises

Agricultural machinery equipment,as an important material foundation for ensuring food security and promoting agricultural modernization,is an important industrial product that connects the primary and tertiary industries,and an important carrier for serving agricultural production and realizing its own value.In response to the current problems of relative overcapacity and product homogeneity in China’s agricultural machinery equipment manufacturing industry,how to realize service-oriented manufacturing transformation under the product-based logic has become one of the issues worth paying attention to.Even though a small number of agricultural machinery equipment manufacturing enterprises in China have achieved initial service-oriented manufacturing transformation,which mode is essential for the industry in the practice of many serviceoriented manufacturing modes? What are the risks that enterprises are concerned about when practicing service-oriented manufacturing modes? Therefore,how agricultural machinery equipment manufacturing enterprises can provide effective producer financial services and how to control producer financial risks has become the theme of this study.Focusing on the above issues,based on the literature review and theoretical explanation of service-oriented manufacturing,producer financial services,and risk management related to service-oriented manufacturing,firstly,combined with the serviceoriented practices of advanced foreign manufacturing enterprises,the service-oriented manufacturing model of Chinese agricultural machinery and equipment manufacturing enterprises for the future is extracted,aiming to highlight the position of producer financial service mode in many models;Secondly,the producer financial service mode of agricultural machinery equipment service-oriented manufacturing enterprises was analyzed,and the risks faced in the implementation process of this mode were identified and divided;Once again,a CVa R producer financial service risk measurement model for agricultural machinery equipment service-oriented manufacturing enterprises was constructed,and the supply coordination methods during the implementation process of this mode were explored;Finally,measures were proposed to control the risk of producer financial services for agricultural machinery equipment service-oriented manufacturing enterprises.The following research results were obtained:(1)The producer financial service mode is an important mode suitable for serviceoriented manufacturing practices of Chinese agricultural machinery equipment manufacturing enterprises.The producer financial service mode not only focuses on the concerns and value trends of supply and demand interests,but also better serves agricultural production and realizes the co-creation of supply and demand value,supporting the rapid expansion of service businesses in the early stages of service-oriented manufacturing transformation.(2)Credit risk and service risk in the mode of producer financial services are the main risk source faced by service-oriented manufacturing enterprises of agricultural machinery equipment.Agricultural machinery equipment manufacturing enterprises still face the problem of relatively concentrated product production and absolutely dispersed product use in the process of carrying out producer financial service mode.If service business is used as a link to connect product manufacturing and use,producer financial services are indispensable.However,there are credit risks facing product use and risks of realizing service value after use.(3)The direct operation mode of "agricultural machinery + finance" can to some extent reduce the risk of producer financial services for agricultural machinery equipment service-oriented manufacturing enterprises.Compared to the traditional offerings of bulk order discounts to agricultural machinery supporting service distributors,the "agricultural machinery + finance" direct sales mode with producer financial services can not only stimulate the enthusiasm of agricultural machinery and supporting service distributors,but also reduce credit and service risks in a localized manner.