Financial Analysis And Countermeasures Of A Company Under The Framework Of Harvard Analysis

With the continuous upgrading of China’s industrial structure and the increasing emphasis on technology R ＆ D investment,the IC design industry,as a late start industry,has developed rapidly in recent years.IC design industry as a capital and technology intensive industry,in the process of rapid development,choosing the right business strategy has become the key for enterprises to become bigger and stronger.From the national level,the establishment of the science and technology innovation board and the implementation of the registration system make the high-tech enterprises get the favor of capital and provide funds for the expansion of enterprises.But at the enterprise level,how to comprehensively study and judge the financial situation and possible problems in the process of high-speed expansion,and then make targeted adjustments,has important research and practical significance in the implementation of the enterprise’s overall strategy.In practice,the traditional financial analysis focuses on the attention and research of financial statement data,more from the perspective of financial analysis of the company’s financial situation,the research on the internal and external environment,strategy,operation and other influence of the formation of financial data is relatively insufficient,which also brings the limitations of financial problem analysis.Combined with the strategic development direction of a company,this paper uses the Harvard analysis framework,from the four dimensions of strategic analysis,accounting analysis,financial analysis and prospect analysis,makes a more comprehensive analysis on the external macro environment,industry status,internal accounting quality,financial ratio and development prospect of a company.In addition to paying attention to some problems involved in financial management,this paper makes further research In the context of the overall development of the enterprise,this paper explores the possible problems and causes behind the financial data,and finally puts forward targeted suggestions combined with various factors such as enterprise strategy and development environment.This paper hopes to analyze the possible financial problems of a company under the framework of Harvard analysis.In addition to paying attention to the financial management itself,this paper closely combines the financial problems with the company’s operation and development,makes a more comprehensive analysis of the financial problems faced by a company,and finally points out the possible problems and gives corresponding suggestions.At the same time,it is expected to provide reference for the development of Companies in the same industry.