Research On Financial Strategy Under Xiaomi Asset-light Strategy Model

Wih the market becomes more complex,enterprises should adjust their strategy,light asset operation mode appears,making financial strategy should link to this new operation mode,wich has important value in the development.The asset-light strategy model advocates getting maximum benefits with limited resources,to reduce the investment in fixed assets and pay attention to the construction of light assets,more and more enterprises choose to adopt this operation mode in order to achieve the purpose of optimal allocation of their own resources,especially the Internet industry.As a leading company in the Internet industry,Xiaomi is of great importance in its financial strategy research.This paper first explains the basic concepts of asset management and financial strategy,Second,it represents Xiaomi's major development;b-third,This paper analyzes the implementation of easy-to-use financial strategy of Xiaomi company He knew his financial strategy,combined with the current development stage of the company,and finally,he put forward appropriate countermeasures.The analysis shows that the current Xiaomi financing strategy focuses on equity financing and gradually expands commercial credit financing.Combined with the theory of the value chain in the process of analyzing the investment strategy,this article basically introduces Xiaomi's investments in research and development and the sales and environmental chain.The strategy of the operation has characteristics of a high cash flow,and this paper analyses it mainly in two aspects: more cash flow and less cash outflow.Combined with the characteristics of Xiaomi's asset management strategy and the lifecycle phase,she then analyzes the challenges and causes of her financial strategy.The problems of the financing strategy include tight funding channels and limited solvency;The problems of the investment strategy include less investment in research and development and low investment efficiency;Operational strategic issues include consumer dissatisfaction caused by a hunger for marketing,quality problems in outsourcing production connections and a decline in claims.The internal causes of these problems include mainly insufficient technical reserves,difficulties in determining the value of intangible assets,hidden risks in the management of organic chains;external causes include the accumulation of market competition,instability in the external supply chain,etc.Finally,the corresponding countermeasures are proposed in line with the problems.This article summarizes the financial strategic characteristics of the asset light strategy model,based on an analysis of Xiaomi's financial strategy based on the asset light strategy model,identifys the challenges and causes of existing financial strategies along Xiaomi's current life cycle,and provides appropriate tools to counter improvements.It should be stressed that the formulation of the financial strategy should adapt to the type of operation and development characteristics of the company itself in order to promote the long-term development of the company.