Theoretical And Practical Analysis Of Financial Performance Evaluation Of Asset-light Operation Mode Of Enterprises

The light assets operation mode is a standardized,authorized production,service or integrated operation mode relative to the industrialization investment and operation mode.It is commonly seen in high-tech industries such as high tech foundry,intelligent hardware manufacturing,"Internet +",standard authorized emerging services and so on.Such emerging industries have the characteristics of fierce price competition,frequent introduction of new products,shorter product life cycle,and continuous evolution of industry standards.How to win a place in the fierce competition largely depends on whether the company can continuously launch innovative and cost-effective products,and the above capabilities mainly depend on the company's innovation ability and efficient operation ability.As the economic logic of industrial specialization,light assets operation mode has attracted more and more attention in the development of such emerging industries.At the same time,it is also included in the scope of choice by intelligent hardware manufacturing and Internet enterprises.Therefore,the study of financial performance evaluation of light assets operation mode will have theoretical and practical significance in the sense of management accounting to understand and guide such enterprise operation and management mode.Firstly,this paper defines the core concepts and combs the research on the operation mode of light assets at home and abroad.Then it elaborates and analyses the theory of industrial value chain analysis,the theory of "smile curve",the theory of maximizing enterprise value,the theory of efficiency,the theory of principal-agent and the theory of performance evaluation based on enterprise value creation.The theoretical basis of question analysis.Then on the basis of the connotation analysis of light assets operation mode,the differences between light assets and heavy assets in basic concepts,financial characteristics,advantages and disadvantages are compared and analyzed.The realization path of light assets operation mode,the financial characteristics of light assets operation mode and the financial performance evaluation of light assets operation mode are introduced.and the financial comparative analysis of light assets operation mode is carried out.At the same time,this paper takes millet group as a case study,and analyses several key points of its light assets operation mode,including paying attention to brand value,making full use of upstream and downstream funds of supply chain,simplifying production and standardization of spare parts,innovating marketing methods,strengthening customer relationship management,merging and acquiring enterprises with technological advantages to form an ecological chain,etc.Through the data analysis of the company's profitability,solvency,operation ability,growth ability and cash flow in recent years,and the comparative analysis with Apple,the benchmark company in the industry,it is found that its financial performance under the light assets operation mode is better,and has formed a light assets operation mode with millet characteristics.Finally,this paper takes the millet group as an example to analyze the conclusion of the financial performance evaluation of light assets operation mode.It considers that millet group has perfect space in brand value,inventory management,cash flow management and operation risk,and puts forward corresponding suggestions for improving specific problems in order to promote the further development of millet group in the future,as well as new ventures.The transformation and upgrading of the operation modes of similar enterprises,other enterprises in the same industry and traditional enterprises can provide some reference.