Visual Design Presentation And Application Of University Map In H5 Technology

Human beings have a long history of using maps.With the development of computer and geographic information technology,maps have been used as a very popular tool in our daily life in different environments,such as tourist attractions and city construction.As an important institution in the city,colleges and universities have the characteristics of large population,wide area and many functions,so that students,teachers,parents and other groups have more and more urgent needs for college maps.However,the service electronic map represented by Tencent Map is not comprehensive enough to display the geographic information of the campus,and the paper map can only display the static map information,both of which have limitations.The emergence of new media technology has given the map more functions,an artistic,practical,interactive electronic map of colleges and universities,not only to provide accurate location information,but also interesting display of the campus image.Therefore,the dissemination,development and cross-link advantages of H5 technology determine that the H5 product of university map has become one of the important propaganda channels of university cultural communication,and has become an interdisciplinary subject in urgent need of research and practice.In this paper,using literature analysis,case analysis,on-the-spot investigation method,the design method and interdisciplinary approach to research methods to analyze the current limitation of electronic map development,and the map of colleges and universities as the research object,by analyzing characteristics and the status quo of college map map related concepts,clear the importance of college map in the present communication.Based on H5 technology combined with map of colleges and universities,from the user demand,sensory experience,emotional experience,media propaganda and so on four dimensions analysis and principle of user experience,summed up the map and map symbol,the information from the design,color design and other aspects the aesthetic elements of map at colleges and universities,aimed at seeking corresponding design strategy,improve the effect of user experience.Finally,taking Taiyuan University of Technology as an example,according to the current user needs of the university,the rationality and feasibility of the previous paper are further demonstrated from the aspects of design process,map visual expression and map function.The future research prospects of map H5 technology in colleges and universities are also presented.