Bronze Drum Cultural And Creative Product Design Research Of Yunnan Provincial Museum In The Context Of Auspicious Culture

The culture and creativity will be the two key elements which lead the development of human civilization in the future.Culture is the group wisdom of a nation.The motivation of creativity comes from constantly improving the needs of life and making life more convenient and interesting.In the future,by inheriting and developing these two elements,we will be at the forefront of human civilization.In the new era and the global economic integration,the research and development of museum cultural and creative products is particularly important.The materials in the museum are the essence of the wisdom of the ancestors.The imprint of cultural inheritance for thousands of years can be found in the museum culture.Focusing on the auspicious context and taking the bronze drum culture of Yunnan as the entry point,this study starts with the auspicious cultural connotation of the bronze drum to research and develop the bronze drum cultural and creative products of Yunnan Provincial Museum.This research firstly presents the social background of the research on cultural and creative products,the purpose and significance of the research and development of bronze drums as an element of cultural and creative products in museums,as well as the research methods and contents.The second part mainly analyzes auspicious culture of bronze drum,especially the archeological value of ethnic minority utensils culture.It also combines the successful cases of culture and creative artifacts of Beijing Forbidden City Museum.The third part mainly conducts research and analysis on Yunnan Provincial Museum to find out the market positioning for the bronze drum cultural and creative products to be developed.The fourth part elaborates the design concept of the copper drum cultural creation product "Jijin"."Jijin series" has extracted 8 New Year auspicious words according to the characteristics of consumer groups,representing 8 auspicious things in life,and positioned the development of the auspicious meaning carrier as lightweight FMCG...