Application Of AR Technology In Digital Tourism

Weibaoshan scenic spot is located in Weishan County,Dali Prefecture,Yunnan Province.It is one of the 14 famous Taoist mountains in China,one of the birthplaces of Nanzhao state,and also a national forest park with a large number of cultural relics and excellent traditional culture.Due to the relatively remote location,inconvenient transportation,less application of digital tourism and lack of characteristic publicity,it is not conducive to the spread of scenic culture and its own development.This paper analyzes the development of AR technology and digital tourism at home and abroad,combined with the in-depth investigation of Weibaoshan scenic area,puts forward the solutions to the problems,and discusses the design,development,testing and feedback of digital tourism experience based on AR technology.Using AR technology and Weibaoshan traditional culture fusion to develop a set of experience system is not before Weibaoshan scenic area,and there are few papers on this aspect.This system can bring new experience to tourists,enhance their aesthetic experience and emotional experience,spread traditional culture,and increase revenue for the scenic spot.Adding ar interactive experience to scenic spots is a new form of tourism,representing the transformation from traditional tourism to immersion experience and interactive experience tourism.It is a way to promote the transformation of traditional scenic spots and the integration of culture and tourism.