Research On The Propagation Power Of Prefecturelevel Party Newspapers In Minority Areas

In most cities,the prefecture-level party newspaper is the largest local mainstream media.Although its development scale is restricted by the level of local economic development,the prefecture-level party newspaper still has unique regional advantages of public opinion guidance and market advantages.At the same time,the prefecture-level party newspapers have also encountered various problems in the process of development,especially in the era of omni media,under the fierce impact of new media,the development of prefecture-level party newspapers has been greatly affected.Under the new situation,the municipal party newspaper how to promote the propagation force of itself,especially in ethnic minority areas prefecture-level communist party newspaper,get rid of the current development predicament,let it continue to grow stronger,demonstrating new vitality,play a better news propaganda and supervision function,and refreshing to do on the party's mouthpiece,to serve the masses of the people,has become an important topic to the journalists exploration of reconciliation.This paper attempts to analyze the current situation of the communication power of the prefecture-level party newspapers in ethnic minority areas,and then explore the restrictive factors that restrict the development of the communication power of the prefecture-level party newspapers,and put forward some thinking about the promotion of the communication power of the prefecture-level party newspapers.This article aims to help the party newspaper workers correctly understand and solve the dilemma of the development of the party newspaper.Only the proposed method can effectively enhance the propagation force construction,to make the prefecture-level party constantly enhance their strength,and strengthen the construction of "four force",so that the prefecture-level party newspaper in the new era is not lag behind the other media,always occupy the position of the "mainstream media".