Research On People Reporting On Weibo Of Guangming Daily During The COVID-19 Epidemic

People reporting is a reporting method in my country's journalism,and its source can be traced back to ancient times.In the East represented by China,it is the biographies of the characters in the history books of the Biography Style.Later,with the emergence and development of journalism,character reports have gradually become one of the main methods of propaganda by the news media in my country.Character reports have special value in the field of news reporting,and play an important role that cannot be ignored in delivering positive social energy,inspiring people to work hard,maintaining mainstream social values.Later,the emergence of new media represented by Weibo provided a brand new communication platform for character reports."Guangming Daily" launched its official Weibo on June 2,2011,and has more than 22 million fans.The limit of the number of words on Weibo has prompted the media to change the way in which people report writing,and hopes to attract the attention of the audience through short reports.However,in the past,both the traditional media and the new media represented by Weibo were in a harmonious and stable social environment.The reports of people were carried out in an environment of social turmoil and panic caused by emergencies less.During the new crown pneumonia epidemic,people across the country did not leave their homes,and did their daily work and study at home.The mainstream media represented by the "Guangming Daily" used official Weibo to guide public opinion.Through character reports,we can transmit positive energy,stabilize people's hearts,and promote social stability,and use the agenda setting of character reports to call on more people to participate in the anti-epidemic work and contribute their own strength to the country,society,and people.The research materials are based on the character reports made by him from January 2019 to January 2020 and January 2020 to May 1,2020.,using statistical analysis methods and texts Analytical method,from the perspective of attribute agenda setting theory,research on how Guangming Daily Weibo uses character reports to set agenda during the epidemic,and draws out the innovations and shortcomings of Guangming Daily Weibo character report agenda setting during the epidemic.Features:1.The character report agenda presents rich images of characters 2.Good use of male debates to highlight the prominent attributes of the reported characters 3.The set character report agenda presents multiple mainstream values 4.The agenda is developed through the prominentness of the issue and columnarization Construction;shortcomings:1.One-way communication of the character report agenda setting,lack of interaction with the audience 2.The character report agenda setting cannot form scale efficiency and agglomeration effect 3.Emphasizes the self-dedication of the characters but ignores the relationship with the audience's interests degree.Put forward 4 suggestions on Guangming Daily's Weibo to use agenda to improve character reports: 1.Increase continuous attention to certain agendas and create phased reports 2.Establish a scientific operation mechanism and strengthen interaction with audiences 3.Build audience portraits,Improve the audience's awareness of participation in character reports.4.Enhance the interest connection with the audience,and shape the "down-to-earth" character.Put forward three enlightenments on how mainsstream media can report on characters: 1.Pay attention to the spread of socialist core values in character reports 2.Make small people stories the norm for mainstream media character reports 3.Innovate reporting methods and reduce the length to short.