On The Presentation Path Of TV Reading Program

With the advent of the era of mobile Internet new media,the audience will be able to access to the information is also increasing,while fully absorbed the strengths and advantages of new media itself,combines with the advantages of TV programs,TV reading arises at the historic moment,and stand out in the vast amounts of TV program,every audience,market recognition.Therefore,how to innovate TV reading programs so as to make them sustainable,developmental and widely influential is the problem that TV reading program producers need to think about,and how to make the path of TV reading programs diversified is the top priority.This paper takes the TV reading program "Good Sentences and Chapters"--the first phase of the world famous book "Jane Eyre" as the research object,and makes an in-depth analysis from the three presentation paths of audio-visual language diversity,cultural connotation presentation,and social communication value presentation.First lovers glorious chapter in the audio-visual presentation styles and diversified breakthrough,the clip with the introduction of the film and television resources,will have a dramatization of representative sections,wonderful lovers and actors to situation,at the same time with the host and guest,three interviews interpretation model,further improve the show the cultural value of output;Secondly analyzes the lovers ancient cultural connotation of the presenting methods of ascension has technical advantages of the television medium was used to optimize communication effect,create immersive context,to precipitate,classic literature cultural connotation of "discuss reading link" extends the deep meaning of audio-visual narrative,make the essence of the book Jane Eyre more deep understanding by the audience;Finally,taking "Good Sentences and Chapters" as an example,the social communication value of TV reading programs is deeply analyzed from three aspects.For rendering path through the above study,hope to read the TV column do delicate,meet the needs of the audience,to lead the audience into the world of the book,feeling of life philosophy in the book,is the only way to get the audience recognition,can study make TV column out of its own unique,sustainable development road.