An Empirical Study On The Willingness Of University Library Users To Use VR Technology Based On The UTAUT Model

Virtual reality technology as a kind of emerging technology,its unique immersion,interaction and conception play an important role in all areas of society,will definitely have a certain impact on university libraries,however,virtual reality technology and equipment have certain drawbacks,how to combine the various resources of colleges and universities with virtual reality technology,and improve the utilization rate of virtual reality technology by university library users will be one of the problems faced by university libraries after the introduction and use of virtual reality technology.Based on the integrated technology acceptance and usage model,this paper designs and builds the Performance Expectation(PE),Endeavor Expectation(EE),Social Influence(SI),Convenience Facility(FC),Hedonic Motive(HM)and Individual Innovation(IN)as independent variables,gender,education level and experience as the regulatory variables,using the Behavior Intention(BI)as the dependent variable UTAUT model based university library using VR technology model,and model The verification is carried out,and the following conclusions are drawn:(1)Performance Expectation have a positive impact on the willingness of university library users to use virtual reality technology,and the user's educational level adjustment achievement expects the user's willingness to use virtual reality technology;(2)Endeavor Expectation It has a positive impact on the willingness of university library users to use virtual reality technology;(3)Convenience Facility has a positive impact on the willingness of university library users to use virtual reality technology,and whether users have the experience to adjust and facilitate the premise affect the user's willingness to use virtual reality technology;(4)Personal creativity has a positive impact on the willingness of university library users to use virtual reality technology.User gender adjustment personal creativity affects users' willingness to use virtual reality technology.According to the conclusions and the actual situation of the university library,the following suggestions are put forward:(1)use multi-channel to promote and promote virtual reality technology and equipment;(2)improve the quality of virtual reality technology and equipment service for university library users.(3)to enhance the personal creativity of readers in university libraries;(4)college libraries must be centered on the needs of students and faculty...