Research On The Innovation Path Of Cultural Variety Shows

On October 18,2017,the report to the 19 th CPC national congress set forth a new historical juncture in China's development--socialism with Chinese characteristics has entered a new era.With the proposal of the party and the state's spiritual policy of "promoting the creative transformation and innovative development of China's excellent traditional culture",China's cultural variety shows,whose main content is the inheritance of Chinese excellent traditional culture,are developing vigorously.National treasure and classic ode to legend,both of which were launched by the China media group,are highly influential and representative among many cultural programs.With the vigorous development of China's cultural variety shows,there are still some problems that cannot be ignored.The homogenization phenomenon is serious,the program is stereotyped,the content is inflexible,the audience has been in the passive acceptance position in the program,the sense of participation is weak.Therefore,for the successful program case innovation path research,imperative.The author through literature reading method,case analysis,comparative research and other scientific strict reasoning,selects two representative of creative culture shows the "national treasure" and through the case analysis of the classical poems spread because of two program of the first quarter,with a new program style,break through the traditional shape of the original cultural variety show for the first time,don't walk unusual path,one single from scratch is a cultural program market innovation,with special significance,for the future culture variety show played a good demonstration effect,so the author thinks that this paper is to show the first two seasons content highly research value as the main research object.Article from the content,form,structure to the mode of transmission of innovation path,find out its innovation advantage in cultural variety show significance and value of summary,and for the future culture variety show,bold innovation and development strategy of inference in order to culture in our country in the future feasible Suggestions for the development of the innovation of the variety show.