A Report On The Translation Of The Future Of Management In An AI World:Redefining Purpose And Strategy In The Fourth Industrial Revolution(Chapter One To Chapter Two)

The original material of this translation practice is selected from The Future of Management in An AI World: Redefining Purpose and Strategy in the Fourth Industrial Revolution,written by Jordi Canals,a visiting professor of corporate governance from Institute of Higher Business Studies,and Franz Heukamp,the business school dean.This book contains 11 chapters,and the first two chapters are selected as the translation material.This part not only introduces the historical background of Artificial Intelligence and the current situation of enterprise management,but also discusses how Artificial Intelligence could influence enterprise management and how enterprises should develop in the world of Artificial Intelligence.This translation practice not only helps enterprises to reflect on their current business models,but also provides constructive viewpoints for them.This book,with a rigorous style,aims to give readers a better understanding of business management and Artificial Intelligence.Considering that this book is an informational text,the translator chooses Vermeer’s Skopos Theory.Under the instruction of this theory,the translator uses several translation strategies,such as amplification and omission,to deal with translation difficulties such as vocabulary translation and difficult sentence translation,so that this translation can be more smooth and the target language receptors could have a better understanding of the true implication of this original text.Through this translation practice,the translator understands that translation is a very rigorous task,which requires not only sufficient theoretical knowledge,but also continuous practice.Translation does not simply translate one language into another,but consider the purpose of the overall translation act.