Research On The Design Of Cultural And Creative Products Of Red Culture Tourism In Northeast China

With the rapid development of China’s economy and society,in addition to meeting basic needs,people pay more and more attention to other levels of needs,such as spiritual and cultural needs.The red culture can play a very important role in gathering national strength and uniting the people of the whole country.The red culture effectively enhances the national self-confidence of the Chinese nation.As one of the important birthplaces and inheritors of red culture,Northeast China is very rich in red culture and red tourism resources.Therefore,how to deeply understand and inherit the red culture in Northeast China through design and how to maximize the commercial value of red tourism culture in Northeast China is a subject worthy of our study.This paper explores the design of cultural and creative products of red culture tourism in Northeast China,tries to make a positive contribution to inheriting the excellent red culture in Northeast China and giving full play to the commercial value of red tourism in Northeast China,and also provides new ideas and methods for the design of cultural and creative products of red culture tourism in other regions.