Research On Development Strategy Of Tangshan Sannvhe Airport Management Co.,Ltd.

The construction and development level of transportation is an important indicator to measure a country or region.Take Tangshan Sannvhe Airport as an example.As a civil feeder airport and a small and medium-sized civil aviation airport,although it has been in a rapid development stage in recent years,there are some practical problems that cannot be ignored in terms of operation and management.Based on this,this article analyzes the development strategy of Tangshan Sannvhe Airport Management Co.,Ltd.and analyzes its development environment.Combining the problem orientation and development orientation,Tangshan Sannvhe Airport Management Co.,Ltd.finally develops the development strategy and implements safeguard measures.In order to better promote the implementation of the development strategy of Tangshan Sannvhe Airport Management Co.,Ltd.With the help of social surveys,literature analysis,case analysis methods,and the use of corporate strategic research methods and tools,this paper has conducted research from the external environment and internal capability analysis.,Insufficient customer service capabilities and weak implementation of strategies.With the help of the PEST and SWOT matrix,this paper believes that the SO growth strategy is the first choice for the development of Tangshan Sannvhe Airport,that is,give full play to its advantages,seize the current development opportunities,and vigorously develop regional aviation to occupy a larger market share.Based on this,Tangshan Sannvhe Airport should clarify its industrial objectives,functional objectives and economic objectives,and take the construction of a modern first-class aviation company as its development vision to provide regional regional airport services with high cost performance and distinctive regional characteristics.In: In the company layer strategy,we must promote the growth strategy;in the business layer strategy,we must promote the differentiation strategy;in the functional strategy,we must focus on strengthening marketing and cost management.On this basis,Tangshan Sannvhe Airport Management Co.,Ltd.should strengthen the airport industry development plan,focus on expanding the emerging aviation market,and actively strive for government policy support.At the same time,it must further strengthen the organization team building guarantee,infrastructure construction guarantee,aviation safety operation Guarantee,and then promote the realization of the strategic goals of Tangshan Sannvhe Airport Management Co.,Ltd.and sustainable development in the future.