Research On The Status Quo And Countermeasures Of Rural Tourism Development In Wanzhou District

Since the reform and opening up,China’s urbanization,industrialization and rapid development,urban residents’ living pressure continues to increase,noisy living environment makes urban residents more and more yearning for rural life,a new tourism model is born.With the deepening of the implementation of rural revitalization strategy in China,rural tourism,as one of the important contents of rural revitalization strategy,has achieved remarkable results in revitalizing rural economy,optimizing rural industrial structure and implementing precision poverty alleviation,especially the low employment threshold of rural tourism,which can improve the employment opportunities of poor farmers by training a large number of poor farmers in skills.Wanzhou District is located in the ventral heart of the Three Gorges Reservoir area,which is the node city in the upper reaches of the Yangtze River.Wanzhou District has a long history and culture and rich characteristic agricultural industry,which provides a source of development for rural tourism.With the opening of Yuwan high-speed railway,the planning and construction of Zhengwan railway,the planning and design of Chengdawan high-speed railway,and the successful landing of Yuxi high-speed railway,the transportation infrastructure of Wanzhou District has been changed dramatically,which has laid a solid foundation for the development of rural tourism.In recent years,the urbanization level of Wanzhou District has been increasing,the income of residents has been increasing,the market demand of rural tourism has been highly valued by local governments,and the scale of rural tourism industry has become more and more important Large,characteristic Nongjiale and tourism themes are also diverse.However,with the deepening of rural tourism practice,the contradictions facing the development and construction of rural tourism in Wanzhou District are becoming increasingly acute.The main problems are weak rural tourism industry chain,lack of new ideas and homogeneity of tourism products,weak publicity of tourism products,impact of rural tourism development and poverty alleviation,imperfect ecological protection mechanism and top-level design,and less tourism professionals,which seriously restrict the healthy development of rural tourism in Wanzhou District.Based on the relevant literature research,this paper analyzes the realistic background,geographical location,basic conditions,development path and main achievements of rural tourism development in Wanzhou District,and systematically summarizes the experience of rural tourism development in Wanzhou District.Finally,in view of the existing problems,starting from the actual work situation of rural tourism development in Wanzhou District,and combining with the relevant theories,this paper puts forward to improve the rural tourism industry chain in Wanzhou District,promote the integration of the first,second and third industries,promote the development and publicity of tourism products in Wanzhou District,improve the coordination and conflict resolution mechanism of tourism poverty alleviation interests in Wanzhou District,improve the top-level design of Wanzhou District,and establish and improve the ecological security mechanism System;and build Wanzhou District "government schools and enterprises village" four-party cooperation system and other measures.In order to provide theoretical guidance and policy advice for the future development of rural tourism in Wanzhou District.