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Study On Space-time Of Tourism Development In Western Hubei Province

Posted on:2021-02-07Degree:MasterType:Thesis
Country:ChinaCandidate:Y Q QiFull Text:PDF
GTID:2439330605463270Subject:Rural and regional development
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In the era of information explosion,people use the Internet to publish and search for thousands of pieces of information they are interested in and need every day.It can be said that people's life,study,social production and development are closely related to the Internet all the time.Western hubei province is located in the west of hubei province,the terrain is complex and diverse,mountainous,the animal and plant resources are rich,the natural conditions are unique,the cultural connotation is deep,for the western hubei province and hubei province tourism has provided a favorable development conditions.Based on this,the article will quality tourism scenic area and the combination of network awareness,based on baidu index for seven western hubei area 5 a level scenic spot in January 2016-December 2018 network attention data,out of time and space analysis of western hubei network attention distribution characteristics of scenic spot,and based on the previous results of the analysis and the actual situation of tourism development in western hubei,analysis influence western hubei area 5 a level scenic area the main factors of characteristics of attention distribution network.Finally,according to the actual development of 5A scenic spots in western hubei province and the characteristics of network search volume,This paper analyzes the system,supply and demand and puts forward some Suggestions on the development of tourism in western hubei.This paper' s main conclusions are as follows:(1)Time distribution features of network attention in 7 5A scenic spots in western hubei.From the perspective of interannual characteristics,except for the three gorges dam and shennong creek,the network attention of the scenic spots shows a certain growth trend.From the total amount of network attention in three years,the total amount of network attention is relatively high for wudang mountain,the three gorges dam and enshi grand canyon;From the perspective of the types of scenic spots,the annual network of scenic spots with humanistic landscape as the main and natural environment as the background has a high degree of attention,while the annual network of scenic spots with natural environment as the main and certain humanistic environment has a low degree of attention.From the month the international characteristics,according to each month online attention fluctuation characteristics of the scenic area,it can be divided into three different types,shennongjia and enshi grand canyon as "twin peaks" type of scenic area,the three gorges dam,the gallery of qingjiang,the three gorges somebody else and shennong xi as "three peak" type of scenic area,"four peak" type of scenic spot are mainly wudang mountain;On the whole,the monthly network attention distribution of these scenic spots in the 12 months from 2016 to 2018 has obvious seasonal differences in the past three years,with the overall feature of "three peaks",with August as the main peak and April and October as the secondary peak.According to the standard of seasonal division of tourist volume,in the west of hubei province,April,5,6,7,8,9 and October are the peak season of the scenic spot network attention,while February,march and September are the shoulder season,and the off-season is concentrated in January,November and December,and the peak season is long and the off-season is short.From the point of view of the characteristics of the week,it can be divided into two types:"the working day is low,the weekend is high" type and "the working day is high,the weekend is low" type,"the working day is low,the weekend is low" type,"the working day is low,the weekend is low" type,"the working day is low,the weekend is high" type has the three gorges family,wudang mountain and qingjiang painting gallery "type,the other four scenic spots are" the working day is high,the weekend is low "type;In the distribution of network attention in three weeks from 2016 to 2018,the network attention to scenic spots was the lowest on Saturday,and began to increase on Sunday,reached a peak on Tuesday,and began to decline on Wednesday.From the perspective of the characteristics of holidays and festivals,the attention of the scenic spot network before and after the "Spring Festival" presents an overall trend of rising and then falling,and the trend of rising and falling is relatively flat.Online attention compared with those of real tourist flow peak than the actual travel flow peak to 1 day or 2 days in advance,with precursor effect,both before and after the National Day golden week scenic area network awareness first increase and then decrease,but the extent of rising and falling and more obvious than a lunar New Year holiday,polyline steeper,online attention reached on October 2 and 3 has reached the peak.(2)Spatial distribution features of network attention of 7 5A scenic spots in western hubei.On the whole,the scenic spots with high network attention constitute a "triangle"distribution pattern,and the network attention among the three corners has the quantitative characteristics of "the Angle>represented by wudang mountain scenic spot and the Angle>enshi grand canyon represented by the three gorges dam scenic spot".The scenic spots around the three gorges dam are classified as the representative corners,and there exists the quantitative characteristics of "the corner represented by the three gorges dam scenic spot,which is represented by the corner>wudang mountain scenic spot>enshi grand canyon ",and the focus of network attention in the western hubei scenic spot is around yichang city in the central part of western hubei.The annual network attention of tourist attractions in western hubei varies greatly from province to province,with the highest attention in hubei province and the lowest in xizang province.The attention of Internet users or potential tourists from 31 regions in China to the 7 5A scenic spots in western hubei province shows the distribution characteristics of higher in central and eastern regions,lower in western regions,higher in coastal regions and lower in inland regions.In terms of regional distribution,the high value concerned by the network is located around yichang city in the central part of western hubei,the second high value is located in the northern part of western hubei,and the low value is located in the southwestern part of western hubei.The three regions of eastern,central and western China have different online attention,with the highest search volume in the eastern region,followed by the central region,and the lowest search volume in the western region.The difference of network attention between provinces and regions in the eastern region is small,and the difference of network attention between provinces and regions in the central and western regions is the largest,and the network attention in the central region is more concentrated than that in the western and eastern regions.From the point of view of different types of distribution,the scenic spots with high average daily network attention are mainly those which combine nature with humanity and have high popularity.From the perspective of type distribution,according to the tourism resources they rely on,they can be divided into four major categories:landscape,water landscape,architecture and facilities and biological landscape.The highest average attention is paid to buildings and facilities,and the lowest average attention is paid to water landscape.In terms of the total annual network attention of 31 provinces and regions,the scenic spots network attention of buildings and facilities is the highest,and the lowest attention is paid to biological landscape.(3)factors influencing the time and space distribution of network attention of 7 5A scenic spots in western hubei.The influencing factors of the time distribution of 7 5A scenic spots in western hubei are:the climatic comfort of scenic spots,the characteristics of scenic spots' resources,leisure time,and the influence degree of leisure time on the climatic comfort of scenic spots.Among the factors influencing the spatial distribution of 7 5A scenic spots in western hubei,the factor influencing the spatial distribution of tourism preference is the scenic spot popularity.The factors influencing the spatial distribution of network followers are population size,spatial distance and Internet penetration rate.The penetration rate of Internet users has the greatest influence,followed by the population size,and spatial distance is negatively correlated with network attention.(4)Suggestions and inspirations for future development.Through to the western hubei 7 5 a-class scenic area of time and space distribution characteristics and influencing factors analysis and western hubei area tourism development on the basis of actual suggest enhance scenic area network attention:from system level,to regulate the holidays of visitors,promote to carry out the "paid leave" system,encourage units and institutions stagger the employee's vacation time,flexible holiday,part of guiding tourists than peak travel.Appropriate increase the supply of long holidays,on the one hand to increase some legal holidays,on the other hand to extend the holiday holiday time.Adjust the existing two-day rest system,implement the flexible vacation system every month,and make use of the time of Friday to construct a 3-day "mini-vacation",so as to ease the situation of high concentration of tourists in the scenic spot.From the point of view of developing the tourist market,it is necessary to strengthen the tourism marketing of scenic spots and enhance the popularity of scenic spots in the region.To do a good job in the area before the holiday marketing strategy,seize the favorable opportunities.We should intensify the publicity of each scenic spot and adopt diversified and appealing publicity methods.To actively develop the domestic and foreign markets,while stable and efficient development of the domestic market,we should strengthen the expansion of southeast Asia,Western Europe,North America and other overseas markets,improve the international visibility of the scenic spots.Strengthen the construction of the website,on the one hand,improve the site of their own scenic spots,timely publish relevant tourism content,do their own online appearance,on the other hand,with the help of other tourism sites sina weibo and WeChat and other social media,promote themselves.According to the characteristics of climate change,social and economic characteristics,tourism resources and product characteristics of the western hubei region,in-depth exploration of tourism resources,to create high-quality,high-quality scenic spots.
Keywords/Search Tags:Western hubei area, Tourist attractions, Baidu index, Network attention, The space-time characteristics
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