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Research On Improvement Of Consumption Logistics Management In Qumei Furniture Company

Posted on:2019-03-29Degree:MasterType:Thesis
Country:ChinaCandidate:D LiuFull Text:PDF
GTID:2439330596963439Subject:Business Administration
Abstract/Summary:PDF Full Text Request
In the era of service winning,the traditional logistics service mode has gradually been unable to meet the needs of the market and the situation.In order to make the difference between enterprise oneself and competitions on service content and service mode,the enterprises need to introduce the concept of logistics to product consumption stage,through reengineering the service process,extending value-added services in the traditional logistics service function,the consumers are provided that the products are purchased from the packaging,delivery,installation and use guidance,complaint handling,maintenance,spare parts supply,product upgrades,return,recall of defective products,to scrap renewable materials recycling,waste disposal and other uses in the life cycle of the whole process of logistics services,in order to realize the innovation of logistics services,to improve customer satisfaction and loyalty,to conserve natural resources,establish a good society image.Firstly,it is summarized the domestic and foreign research situation of the consumption logistics management,and introduces the logistics,logistics management and other related theories in this paper.Secondly,the concept of consumer logistics is put forward exploratory,and the production,basic function,characteristics and significance of consumer logistics are introduced.Thirdly,the model selection,the subject and the object of the consumption logistics management are analyzed,and the ways of realizing the consumption logistics management are discussed.Finally,taking Qu Mei Furniture Company as the research object in this paper,it is analyzed the outstanding problems existing in the consumption logistics management of Qu Mei Furniture Company,and puts forward some targeted improvement measures according to the actual situation.It is hoped that it can lead to thinking and practice in enterprises,and promote enterprises to improve logistics efficiency,enhance customer satisfaction,promote resource recycling and create new sources of economic growth.
Keywords/Search Tags:consumption logistics, after sale logistics, after sales service
PDF Full Text Request
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