Research On The Development Of Rural Tourism In Boluo County,Guangdong Province

With the development of China's national economy and the improvement of the living standard of residents,tourism has developed rapidly in recent years.Under the humanistic background of returning to nature,the new rural tourism has become a popular tourism industry.The development of rural tourism is conducive to the full utilization of local resources and the development of agriculture.It is also conducive to the development of new tourism industry,revitalizing the countryside and leading farmers to common prosperity.Boluo County of Guangdong Province is located in the "Pearl River Delta One Hour Life Circle " central area,having rich resources for the development of rural tourism.Thanks for the construction of "Guangdong,HK&Macau Large Bay" great opportunities,tourism consumption market and investment potential is tremendous.But at the same time,it also exists some problems.Under the background of vigorously implementing the strategy of rural rejuvenation,how to seek advantages and avoid disadvantages and vigorously develop rural tourism has become the inevitable strategic choice for Boluo County.The research of this topic was carried out to provide reference for the development of rural tourism in Boluo County.On the basis of sorting out other people's research results,this article uses survey method,literature research method,SWOT analysis method,quantitative analysis method etc.,and uses the theory of rural tourism as an analytical tool to depict and summarize the significance and reality of rural tourism development in Boluo County.Based on an objective analysis of existing strengths and weaknesses,opportunities and challenges,and based on the experience of developing rural tourism both at home and abroad,it proposes countermeasures and suggestions to further develop rural tourism in Boluo County.There are seven chapters in the specific content.The first chapter is the preface.It introduces the research background,purpose,significance,literature review,research ideas and methods of this article.Chapter 2 is about the concept definition and theoretical basis.It introduces the concepts related to this research and the related theories.The thirdchapter describes the current situation of rural tourism development in Boluo County.It summarizes the status,role,effectiveness and practices of development of rural tourism in Boluo County.Chapter 4 is about the SWOT analysis of rural tourism development in Boluo County.It analyzes the strengths and weaknesses,opportunities and threats facing the development of rural tourism in Boluo County.The fifth chapter introduces the experience of developing rural tourism at home and abroad,introduces the useful practices of several countries and several domestic provinces and cities,and extracts the inspiration for the development of rural tourism in Boluo County.The sixth chapter is about the countermeasures and suggestions for the further development of rural tourism in Boluo County.On the basis of its own circumstances,this chapter have proposed a number of countermeasures and suggestions through learning from the experience of others.The seventh chapter is the conclusion and prospect.It summarizes the full text and points out the inadequacies and directions for further research.The innovative part of this paper lies in that it has researched the rural tourism in Boluo County comprehensively and systematically from the combination of theory and practice.Some of the previous researches were mainly focused on the summary of practical work,and were not comprehensive and systematic enough.This research has made up for the deficiency in this aspect.The inadequacy lies in the fact that the study of the relationship between the development of rural tourism and the solution of rural surplus labor forces and the establishment of big data such as "Internet + rural tourism" has not been thoroughly researched.It will be further studied in the future.