An Analysis Of The Development Path Of Children's Radio Programs Under The Background Of Narrow Broadcasting

Before the advent of the Internet and television,the growth of several generations had been accompanied by children's radio programs.With the continuous changes in the media environment,children's radio programs have gradually withdrawn from children's lives.Although radio broadcasts for children's radio stations have continued to evolve,they are still unable to reverse their bottlenecks.From televisions and computers to ipads and mobile phones,the children's use of media and contact with the media has changed dramatically.Children have become the inhabitants of today's virtual world.Their growth,life,and learning are embedded in the virtual world.As a companion media,broadcasting,flexible mobile listening time,and green and healthy listening methods all contribute to children's physical and mental health,and are more in line with children's learning,life,and entertainment.This article is based on a children's radio program,"Magic Castle",and it is a practice for children's radio programs.In-depth thinking and analysis will be conducted to explore new areas and new changes in the creation of children's broadcast programs in the context of narrow broadcasting.The development of children's radio programs in China is not an simple improvement of programs.Instead,it is necessary to integrate all parties' resources,develop markets,form related industrial chains,and promote the overall improvement of children's radio program quality.The development should meet the needs of contemporary children and parents,and enable them to survive in the fierce competition,and simultaneously provide some insights and references for media personnel who are interested in developing children's broadcasting.