| Enterprise culture is a kind of modern enterprise management mode.The individualized enterprise culture with its own characteristics plays a decisive role in improving the core competitiveness of enterprises.Nowadays,more and more enterprises regard enterprise culture as the core and key force of enterprise competition,and its importance is self-evident.However,in the tide of all-round development and progress of society and industry,the development of enterprises and the promotion of enterprise culture are facing unprecedented opportunities and challenges.Seize opportunities to seek development,meet challenges and seek innovation is the consensus of many enterprises.The construction and optimization of corporate culture is the foundation and core of corporate development.Based on LQ design institute as an example,this paper uses literature method,observation method,interview method,questionnaire survey,with periodic principle of the corporate culture and corporate culture assessment system model as a guide,reviews the LQ design institute in the course of enterprise culture construction,combined with the group headquarters of the enterprise culture system,to now the research on corporate culture analysis,combing out the LQ design institute of enterprise culture in the material culture,behavior culture,system culture,spirit culture four aspects of the existing problems and causes,and put forward to optimize the content,implementation program and policy.It also puts forward the safeguard measures from the four aspects of policy,organization,system and human resources.It is hoped that the implementation of these improvement measures can be helpful to the actual problems in the enterprise culture construction of the institute,so as to better realize the strategic transformation and achieve the enterprise goals. |