A Case Study On The EAS Fund Sharing Service Platform Of Mengniu Group

With the coming of the global financial crisis,especially the changes in policy environment since 2009,funds management of the enterprise group is especially prominent,more and more enterprise managers to understand the financial management of enterprise groups is particularly important for the production and operation,capital management has become an important factor of enterprise sustainable development.In recent years,many companies use the funds management measures to strengthen their own management and control of funds,making the group effectively play the advantage of integration of resources,through the enterprise group to carry on the reasonable allocation of funds,can low cost and high efficiency operation,can produce the greatest benefit,to prevent financial risks,so how to do effective fund management has become the focus of many enterprises in the object of attention.At the same time,analysis that has very important significance to summarize successful experience of implementing the centralized fund management.Combined with the actual situation of Mengniu Group,this paper studies the development model of the Groupundefineds fund sharing service platforrm.First of all,this paper combs the concept,goal,principle and operating mechanism of fund sharing,and then,from motivation,target,business system,business process,management and control path,to Mengniu group fund sharing service platform.Finally,the effectiveness and successful experience of Mengniu Groupundefineds fund sharing service platform are analyzed in detail.Through the research,it is found that Mengniu Group implements the model of fund sharing service platform,which can make the centralized management of the group funds more clear,and the fund sharing is in the situation of economic market development.Including the internal and external mutually advancing environment,better to make the great significance of the strategy of fund sharing to maximize,to reduce the cost of the use of funds to a reasonable place,to increase the efficiency of the use of funds to the maximum,and to ensure the security of the use of funds.Can make the groupundefineds financial risk control more in place.Through the establishment and development of the shared model,the business process of the group will be more appropriate,optimized,will improve the groupundefineds ability of capital control,and achieve the strategic development goals of the group.