Research On The Loss Of Core Sales Talents Of HF Real Estate Agent Company

In recent years,China's economy has been developing at a high speed.The real estate industry as a pillar industry of the national economy has been developing and adjusting constantly.With the increasing number of real estate agent,they all want a piece of this big cake.But the constant adjustment of national policies has left the space smaller and smaller and the real estate agency industry has become more and more competitive.The loss of core sales staffs has become an important hindrance to the sustainable development of estate agent enterprises.The loss of enterprise personnel reflects the development of enterprises to a large extent,and also reflects employees' sense of identity and loyalty to the enterprise.Making reasonable personnel loss countermeasures plays an important role to realize the business objectives and the realization of strategic goals.HF company is a well-known real estate agent service enterprise which occupies an important position in the agency industry and also occupies the main market in North China region.Making HF real estate agent company as an example and combining with previous theory as the theoretical basis.This paper uses the methods of questionnaire,employee interview etc.to do the detailed analysis about the loss of core sales talents of HF real estate agent company,from the scientific recruitment,reshaping the pay structure to improve the content of compensation,setting extra welfare,effective performance management,completing training and promoting,building a harmonious employee relationship,making good corporate culture.It is not a difficult thing for enterprises to keep good sales talents in the enterprise as long as they truly understand employees,care for employees and improve their satisfaction with their work.