The Loss Reason Of Real Estate Sales And Response Research

The competition of 21st century is the competition of talents, human resource is becoming the core competition of the company. In the increasing globalization of the world economy and the continuous development of the knowledge economy today, a loss of personnel problems have long plagued enterprise managers. The high proportion of employees lost not only taken away the business, technological secrets, taken away customers, enabling enterprises suffered direct economic losses, and increase enterprise human replacement cost, the impact of continuity and quality of work, but also the impact on the stability and loyalty of staff. If unchecked, the loss will eventually affect enterprises personnel sustainable development potential and competitiveness. Enterprises should face reality and seize the opportunity in the fierce market competition, It is essential to maintain and retain talents.The paper make the Zhong-Guang-Xin Real Estate which is a real estate broker Limited company as the research blueprint, in the form of a questionnaire survey and interviews conducted the satisfaction of the staff. And separately for the theory about the loss of staff, the loss status of real estate sales personnel and the Wastage factor for the loss of the real estate sales. How to retain the sales of real estate, I exposition it from the building of enterprise culture, human resources system, pay incentives and spirit inspired by the four fronts.According to the research about the loss reason of real estate sales and response research, Hope to be able to apply to serve enterprises.