Research On Social Intercourse Design For Abroad Students Based On Cognitive Psychology

As a platform for social intercourse,the multi-purpose messaging APP become more and more important in people's daily life.The Chinese social APP services,such as Wechat?Weibo,have already had a great achievement.They also turn to the overseas market.Meanwhile,massive foreign exchange students coming to our country.They are the fresh man to the Chinese social intercourse APP.It is a good chance for them to make new friends,know about Chinese custom on that.However,the foreign user do not get the perfect experience because of the complex function and exotic interface.The designer knows few about them.In a result,it is significant that we should research on their bias and cognition.Firstly,we start with the cognition feature.By analyzing people's memory?attention and touch,this page will figure out what is the key problem for social intercourse APP design.Then we compare Wechat which is popular in Chinese market with WhatsApp which is popular overseas,finding the difference and similarity in function design?user interact design and visual design,to improve the social service APP.For digging the foreign students potential demand,the eyeball-moving experiment will be adopted.The questionnaire survey will also be used as auxiliary tool.Draw up the design strategy in function module?UI structure and visual interface,based on the research result.The research fill up the blank in social APP services,creating a reference book for APP design for student abroad.This article seeks to make certain innovations and breakthroughs in theory and have something in practice.