Vlog's Urban Image Features In The We-media Age

The creation of the work "In Shanghai" originates from my personal thinking on the application and development of Vlog in the media age.In the online platform,some influential self-media bloggers by introducing the city's food,landscape,culture and other local characteristics,make the city be a "Famous city",it can not only attracing tourists from all over the world,but also promoting the tourism indutry and consumption upgrade.The benign integration of new media and traditional media can make a good publicity effect on the city,and have an irreplaceable role in urban culture,urban space layout,and improvement of urban vitality.The benign integration of new media and traditional media can play a good publicity effect on the city,and have an irreplaceable role in urban culture,urban space layout,and improvement of urban vitality.The article combined with work "In Shanghai",with examples to analysis and research three aspects: Self-media image construction,image characteristics and communication advantages.At first,the article expounds that the work of "In Shanghai" 's original intention and theoretical support.Secondly,it analyzes the impact that Vlog videos spread in the current Internet media have on the shaping and spread of urban image.Then,using the research method of example analysis to analyzes the fragmented,rejuvenated and diversified urban image features presented by Vlog.Finally,the article combined with practical results to analysis the progation of city image and self-media video,then get the results that city image and the user's urban IP dual-drive linkage in the integration of self-media video.This essay comprehensively discusses the characteristics of urban images presented by Vlog,as well as the communication advantages of self-media and urban image integration and wider application space.