| The tandem VR dynamic entertainment product is an entertainment product composed of VR glasses and dynamic seats.The experience is mainly based on video content and product movement.With the advent of the experience economy era,this product has been favored by more and more users.However,the user is prone to dizziness and other bad experiences during the experience,and the overall experience feedback is not good.Through the preliminary experimental research of the research group,it is found that the video content and product movement have a great influence on the user experience of the product,and these two aspects are closely related to its operation platform.Therefore,this topic focuses on the research of its operation platform and explores the opportunity of optimizing the experience.This topic first combines the user experience concept to analyze the current status,function and operation of the serial VR dynamic entertainment products and its operating platform,and clarify the commercial target positioning of the operating platform.Secondly,through the questionnaire survey,behavioral experiment method and user interview method,the target group is researched,and the needs of the target users in the experience process are fully explored.Then combined with the kano model to hierarchically transform user needs.Combined with the commercial goals of the product,the design principles and strategies of the operating platform are proposed.Finally,the design practice is carried out and evaluated to verify the feasibility of the overall study.This topic takes the operation platform of serial VR dynamic entertainment products as the entry point,and proposes a new mode of operation platform "privilege stratification and resource sharing",which has certain promotion effect on the overall user experience of serial VR dynamic entertainment products.And optimize the user experience design process to provide reference for user experience design of related types of products.. |
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