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Research On The Effect Of In-Depth Reporting And Communication On The Internet Of?The Beijing News?

Posted on:2020-08-05Degree:MasterType:Thesis
Country:ChinaCandidate:Z Y WangFull Text:PDF
GTID:2428330596970043Subject:Journalism and Communication
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The application of big data and artificial intelligence.In the context of the new media era,the audience is getting used to fragmented reading,but the demand for in-depth reporting on the network is also growing.In this paper,through the in-depth network reporting of the "depth" column of the new Beijing News Network as the research object,through the description of the status quo of in-depth network reporting between 2017 and 2018,we find the characteristics of its form and content.By using a variety of research methods,such as literature research,case analysis,content analysis and questionnaire survey,the dissemination effect of in-depth network reports of the New Beijing News is studied.The first chapter of this paper introduces the background,significance and literature review of the paper.Chapter 2 describes the current situation of the in-depth network reports of the New Beijing News from 2017 to 2018,and analyses the formal characteristics of the in-depth network reports of the New Beijing News Network's "in-depth" column.It summarizes them from three aspects: length analysis,video configuration analysis of news pictures and coverage areas.Then,it analyses the content characteristics of the in-depth report of the column "Deep" of the New Beijing News Network,and analyses the characteristics of the selected topic and content.In the third chapter,data mining method is used to analyze the case of "Gene Editing Infant Event" in Beijing Newspaper,and to study its dissemination effect.Based on the era of big data,the application of network crawler technology makes it possible to study its transmission effect.Chapter IV uses questionnaire survey method to analyze the motivation,reading and forwarding behavior of the disseminators of the in-depth network report of the New Beijing News,so as to analyze the dissemination effect of the in-depth network report of the New Beijing News.The last chapter outlines the problems and causes of the in-depth online reporting of the Beijing News.Specifically,it elaborates from three perspectives.The author hopes to discover in the new media environment by studying the form and content of in-depth reporting on the network of the new Beijing News,and to study the dissemination effect of in-depth reporting on the network of the "depth" column of the new Beijing News Network,from which we can see some rules and methods,and put forward some suggestions for the development of in-depth reporting on the new media environment discussion.
Keywords/Search Tags:The Beijing news, IN-depth online reporting, communication effect, influence
PDF Full Text Request
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