Research On News Production In The Age Of Intelligence Media

Nowadays,technologies such as the Internet of Things,cloud computing,big data,artificial intelligence,and virtual reality are in full swing,and they are integrated with various industries.The journalism industry is no exception.This paper takes the news production in the intelligence media era as the research theme,and defines the concept and characteristics of news production and intelligence media,and analyzes the background of news production tending to be intelligent: the development of science and technology lays a solid foundation for media intelligence.The application of Internet of Things technology makes “everything is media” become a reality;cloud computing is widely used in the compilation and distribution of news;the research and development of big data makes the functions and services of media more perfect;VR/AR technology brings new experiences in audiovisual Artificial intelligence has set off a new media revolution.In addition to the foundation of technology,the state has also introduced relevant policies to promote the media to the direction of intelligence to a certain extent.In addition,with the intervention of intelligent technology,the media industry is deeply integrated in content,business and technology,and the boundary gradually disappears.In the era of intellectual media,technology involved in news production brought about the following changes.First,the birth of a diversified news production subject,machines and everything can become information collectors and communicators.Second,information collection channels are broadened,and news can be used to discover news and provide new evidence for predictive reporting.Sensing technology has greatly expanded people's perception ability and promoted information collection to a new dimension;the application of drones has opened up A new perspective on news reporting.Third,the variety of news reporting methods,including panoramic news reports,intelligent voice interaction and AI anchor intelligent broadcast.Fourth,the news experience is interactive and on-the-spot,including the visual presentation of news information and the immersive news experience.Fifth,the information distribution method tends to be socialized and personalized,and is expressed in the user's personalized recommendation through the social platform's spontaneous sharing and algorithm technology.Of course,technology is not perfect,it also has a negative effect on news production.If the algorithm has hidden black box and prejudice,the algorithm recommendation causes the information boudoir and echo room effect to expand,the information implosion leads to the blurring of the real and virtual boundaries,the prevalence of technicalism leads to the weakening of human values and the lack of data collection and usage norms leads to user privacy violations..In view of the above problems,the author puts forward the following feasible countermeasures at the end of this paper: rationally treat technology,adhere to journalism;promote public communication,weaken the effect of mortuary;adjust the goal and direction of talent training,build a full-media reporter;improve laws and regulations,strengthen Data supervision.