Interpretation And Reflection On Media Environment Of Artificial Intelligence Technology And News Production Evolution

With the rapid development of the Artificial Intelligence technology,and the background of the profound transformation of the traditional News industry,This paper is based on the theory of media environment,This paper discuss the innovation of the Artificial Intelligence technology to the News production and the News distribution mode.This paper attempts to use the theory of Media Environment School: medium bias theory of Innis,the media is the extension of human body theory of Mc Luhan,the implosion theory of Baudrillard and so on.We try to interpret the influence of Artificial Intelligence on the journalism,the media culture and the society.And the reflection on the relationship between technology and human.This paper mainly adopts the literature review method,case analysis method,using the theory of the Media Environment School as the analysis tool,deeply analyzing the profound changes of the Artificial Intelligence technology to the News industry and the society,The main logic of the second part of this paper is that firstly compare the medium form of the different times,to reveal the progress of the media technology to the change of the News industry,we try to elaborate the development of the Artificial Intelligence technology,Artificial Intelligence technology build the new technology environment,the new symbol environment and the new social environment.The application of the technology in the News industry;secondly,The application of Artificial Intelligence in the production of News not only changes the producer of News,but also changes the production principle of News,and even changes the News distribution mode.The third part of this paper uses media environment to make a propositional interpretation,and probes into the influence of Artificial Intelligence technology,the time bias of the media,the spatial deflection,the sensory bias,the humanized trend of the intelligent media evolution,Artificial Intelligence technology not only does the physiological characteristics of the human being,but also the comprehensive mimicry of the human's nervous system,The media,from the time of the feudal era,to the Enlightenment tool of the era of mass communication,and the information and entertainment tools that fully meet the needs of all individuals in the era of Artificial Intelligence,As a tool,the media sink from the elite to the mass until it sinks into the hands of each individual.The evolution of the media technology is the fundamental kinetic energy of the sinking,the improvement of the News productivity brought by the evolution of the media technology,the change of the News production relations,and the enhancement of the media simulation ability are the key factors.The last part of this paper is to reflect on the Artificial Intelligence technology and its influence on the News industry and the society,and to think about the plight of the News workers under the background of this technology,whether the News industry under the dominant of the algorithm is the lighthouse of the society,Finally,the relationship between human and media technology is analyzed by using the Marxist technology view.